The team

Our team is composed from a variety of backgrounds and areas of interest, because we believe creativity does not happen in isolation, but is sparked at the intersection where people with different knowledge meet.

Our roots originate from ETH and we are a dynamic, multidisciplinary team that combines expertise with a passion for creativity and innovation

Linda Armbruster

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Linda Armbruster

Design Partner

Linda holds a M.A. in Strategic Design from the design akademie berlin. As a trained Design Thinker from the Potsdam and Stanford d.school, co-founder of Spark Works and lecturer at the ETHZ, she builds and leads research and training programs in the private and public sector, blending methods grounded in human-centered design to inform and inspire insight-driven innovation.

Alice Repetti

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Alice Repetti

Business Consultant

As a visiting MBA student at the George Washington University, strategy consultant at Spark Works and lecturer at the ETHZ, Alice has experience in designing research projects and facilitating training programs using collaborative and agile techniques. Her ambition is to explore how technology, innovation and design can be integrated into effective strategies.

Stefano Brusoni

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Stefano Brusoni

Senior Partner

Stefano joined ETH as a professor after obtaining a DPhil in Science and Technology Studies at the University of Sussex. As coordinator of the Chair of Technology and Innovation Management and partner at Spark Works, he focuses on understanding how organisations and individuals learn to introduce innovations in a routine way, applying methodologies that range from qualitative methods to neuro-scientific techniques.

Tania Kyburz

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Tania Kyburz

Design Consultant

Tania holds a master's degree in communication and business administration from the University of Zurich and a CAS in Design Thinking from the Zurich University of the Arts. Since 2009 she realizes different projects in the field of innovation and communication. Most recently, she worked as Head of Concept for a renowned communications agency until she decided to bring innovations to life together with Spark Works.

Sophie Bernhardt

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Sophie Bernhardt

Design & Business Lead

Sophie holds a M.A in Design Management and is an experienced facilitator having designed and lead a variety of Design Thinking workshops around the world. She is a storyteller able to translate abstract insights into sustainable solutions and passionate about co-creating scalable innovation strategies.

Lilian Hörler

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Lilian Hörler

Design Associate

As an accomplished designer with a B.A. Graphic Design from the Hochschule Luzern, Art & Design, Lilian develops the internal visual communication at Spark Works. Additionally, she is a trained Design Thinker at ETHZ. She enjoys working and experimenting with different design methods to find new, effective ways to communicate.

Alan Cabello

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Alan Cabello

Senior Partner

Alan holds a PhD from EPFL focused on human-centered innovation processes, having been a Visiting Researcher at Stanford’s d.school and a participant at Potsdam HPI’s d.school. He also holds a M.Sc. in Management and a Dip.Eng. in Mechatronics. He is a co-founder of Spark Works, leads innovation efforts at Allianz, sits on the board of a couple of start-ups and lectures at ETHZ.

Martin Coul

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Martin Coul

Business & Technology Lead

Martin holds a B.A. (Hons) in Business Studies from the University of the West of England. At Spark Works, he leads the client engagement activities and is an Entrepreneur in Residence at ETHZ. He was one of the first employees at the consortium that established the smartphone industry and subsequently played a key role in establishing Skype's mobile presence.

Barbara Schnyder

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Barbara Schnyder

Business Associate

Barbara holds a M.A. in World Society and Global Governance from the University of Lucerne. With experience in Trend Scouting and Innovation Research, she supports our team in the implementation of training programs and research projects. Additionally, she applies her journalism background by taking care of content creation and managing our communication activities.

Carol Baumann

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Carol Baumann

Intern

Carol is our social media intern at Spark Works and is currently completing her studies in social anthropology with a focus on cultural management at the University of Lucerne. As a social anthropologist she is interested in people, their stories and how they perceive the world. She supports us in managing our social media sites by making sure our clients are always up to date with our sparking news.

Michael Augsburger

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Michael Augsburger

Business Associate

Michael is finishing a M.Sc. in Environmental Systems and Policy at ETHZ. His research focuses on the use of human-centered innovation processes for policy design. Believing in the benefits of interdisciplinary work, he has experience in coaching student teams to develop and push forward their own innovation projects. At Spark Works, he supports our team in the execution of agile work sessions with our clients through workshop assistance and facilitation.

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Get in touch
with Linda :

Get in touch with Linda :

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Get in touch
with Linda :

Get in touch with Linda :