The team

Our team is composed from a variety of backgrounds and areas of interest, because we believe creativity does not happen in isolation, but is sparked at the intersection where people with different knowledge meet.

 

Linda Armbruster

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Linda Armbruster

Managing Partner

Linda holds an M.A. in Strategic Design from the design akademie berlin. As a trained Design Thinker from the Potsdam and Stanford d.school, co-founder of Spark Works and lecturer at the ETHZ, she builds and leads research and training programs in the private and public sector, blending methods grounded in Human-Centered Design to inform and inspire insight-driven innovation.

Alice Repetti

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Alice Repetti

Business Consultant

As a former visiting MBA student at the George Washington University, business consultant at Spark Works and lecturer at the ETHZ, Alice leads strategic projects focusing on promoting design-led innovation processes within large corporate settings. She has experience in designing research projects and facilitating training programs using collaborative and agile techniques. Her ambition is to explore how technology, innovation and design can be integrated into impactful user-focused strategies.

Alan Cabello

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Alan Cabello

Senior Partner

Alan holds a Ph.D. from EPFL focused on human-centered innovation processes, having been a Visiting Researcher at Stanford’s d.school and a participant at Potsdam HPI’s d.school. He also holds an M.Sc. in Management and a Dip.Eng. in Mechatronics. He is a co-founder of Spark Works, Switzerland General Manager for Adjoint, sits on the board of a couple of start-ups and lectures at ETHZ.

Prasad Ramakrishnan

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Prasad Ramakrishnan

Board Member

Prasad is a Global Operations Leader & Change Agent with proven success in Manufacturing, Supply Chain & Product Development in Automotive, Fashion Retail and Energy, while living & working across 5 continents. As Senior Lecturer at ETH he focuses on Mentoring, and, Transformation in the areas of Innovation, Disruptive Change Management, Leadership and Talent/Career Development.

Daniel Perschy

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Daniel Perschy

Business Consultant

Daniel is academically trained in innovation management and business development and has previously gained industry experience within the banking and mining industry. He holds a MSc from Copenhagen Business School and a degree from Vienna University of Economics and Business. Innovation as a means of creative problem solving to benefit human, society and environment, requiring freedom, experimentability and diversity – this understanding is at heart when he collaborates with clients at Spark Works.

Anja Wyden Guelpa

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Anja Wyden Guelpa

Board Member

Anja is an expert in transformation, innovation and corporate culture. After 20 years of experience in senior management positions in both the private sector at IBM and in the public sector as a project manager at SECO, Director General of Social Action and State Chancellor of the Canton of Geneva, she decided to set up her own business. She divides her time between her company civicLab, mandates of several companies and foundations and teaches at the university.

Ye Yang

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Ye Yang

Business Associate

Ye holds an M.A. of Corporate Management & Economics from Zeppelin University and also a Master of Big Data Solutions from Barcelona Technology School. With her skills in Market Research and Technology, she supports the team developing and implementing tech-driven projects in the field of Executive Education.

Céline Heim

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Céline Heim

Human-Centered Innovation Trainee

After gaining valuable work experience in today’s dynamic Banking and Wealth Management business Céline now applies her customer-centric thinking to support Spark Works in the planning and execution of research projects. Céline holds a B.Sc. in Business Administration from the University of Applied Sciences and Arts, Northwestern Switzerland.

Mara Weber

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Mara Weber

Design Intern

Mara is currently enrolled in the BA Interaction Design program of the Zurich University of the Arts. She completed an apprenticeship as a graphic designer and worked for 2 years at an advertising agency. The main tasks were image editing and layout (design and implementation). At Spark Works she supports our team in the development of our visual communication.

Stefano Brusoni

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Stefano Brusoni

Senior Partner

Stefano joined ETHZ as a professor after obtaining a D.Phil. in Science and Technology Studies at the University of Sussex. As coordinator of the Chair of Technology and Innovation Management and partner at Spark Works, he focuses on understanding how organisations and individuals learn to introduce innovations in a routine way, applying methodologies that range from qualitative methods to neuro-scientific techniques.

Michael Augsburger

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Michael Augsburger

Business Associate

Michael has a background in Environmental Sciences. His research focuses on the use of human-centered innovation processes for policy design. Believing in the benefits of interdisciplinary work, he has experience in coaching student teams to develop and push forward their own innovation projects. At Spark Works, he supports our team in the execution of agile work sessions with our clients through workshop facilitation.

Janina Vinklere

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Janina Vinklere

Technology Lead

Janina has an electrical engineering background in fusion with a MTEC degree from ETH Zurich with a focus on innovation, entrepreneurial and cultural change activities. With her experience in sales and internal consulting, she has contributed to corporate digital transformations in B2B and B2C industries. As a technology lead at Spark Works Janina explores how the latest technologies can be integrated into agile organizations to embrace experimentation, learning and collaboration.

Lilian Hörler

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Lilian Hörler

Design Associate

As an accomplished designer with a B.A. Graphic Design from the Hochschule Luzern, Art & Design, Lilian develops the internal visual communication at Spark Works. Additionally, she is a trained Design Thinker at ETHZ. She enjoys working and experimenting with different design methods to find new, effective ways to communicate.

Xenia Meier

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Xenia Meier

Business Associate

Embodying curiosity and analytical thinking Xenia is able to navigate and embrace ambiguity. With a background in business studies and political science, she is driven to bring creative thinking and a human-centered approach to innovation for the greater good of society. She supports the team in leading Human-Centered Design projects in the private and public sector as well as setting up training programs to widen the community of creative thinkers.

Michele von Euw

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Michele von Euw

Office Manager

After living in London for nearly two decades, Michele returned to her home country Switzerland. One of her biggest achievements during her adventurous years, was co-founding an independent chart-topping Music Record Label, which made a significant impact on the industry. For the past two years, she worked for the world-renowned and international creative Music Agency MassiveMusic. She is now excited about supporting Spark Works’ growth with her international experiences and skills.

Laura Mählmann

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Laura Mählmann

Futures Researcher

Laura holds a Ph.D. from Maastricht University focused on Personalized Medicine and Public Health. Further, she is a freelance consultant for human-centered innovation methods, certified Design Thinking Coach of the HPI’s D. School in Potsdam, Scrum Master and Systemic Consultant. Laura is an expert at combining analytical skills with empathy, putting the user at center, creating room to experiment, to ultimately inspire innovation.

Lorenzo Massa

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Lorenzo Massa

Business Lead

Lorenzo is Full Professor at the Business Design Center, University of Aalborg, member of the expert network (Innovation) at World Economic Forum, and faculty at EPFL-EMBA and other executive programs. He holds graduate degrees with distinctions in Engineering (Mech) from DIT (Dublin) and the UNIGE (Genoa) and a Master and Ph.D. in Management from IESE Business School. As consultant and advisor he works to translate cutting edge research on innovation and strategy into actionable practices.

Carolina Garcia Heusser

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Carolina Garcia Heusser

Social Media Intern

Carolina just finished her Bachelor degree in communication with a focus in business administration at the University of Zurich. She gained experience in the field of digital content and online marketing at an advertising agency, where she could apply her passion for brands and people. At Spark Works she supports the team by curating our digital content and generating engagement through the management of our social media channels.

Would you like to learn more about Human-Centered Innovation, get trained or simply understand how you can successfully apply it in your company? Spark Works is happy to help.
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